Date: 24 September 2020
Time: 5pm
Venue: Tencel Studio, The Cocoon Space
A global leader in design thinking, Tim is now writing a book about “return on experience”, which examines the phenomenon where companies who focus on the experience people have with their brand, do better. Companies who focus on creating positive and meaningful interactions end up seeing benefits across many different metrics — whether it’s changing their brand perception, greater revenue, higher foot traffic, greater advocacy, or forgiveness when they make a mistake.